{"id":3389,"date":"2020-05-19T17:11:55","date_gmt":"2020-05-19T11:41:55","guid":{"rendered":"https:\/\/www.appjetty.com\/blog\/?p=3389"},"modified":"2025-11-29T16:50:18","modified_gmt":"2025-11-29T11:20:18","slug":"best-sales-advice-survive-covid-19-sell-not-sell","status":"publish","type":"post","link":"https:\/\/www.appjetty.com\/blog\/best-sales-advice-survive-covid-19-sell-not-sell\/","title":{"rendered":"The Best Sales Advice to Survive COVID-19: To Sell or Not to Sell?"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_74 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.appjetty.com\/blog\/best-sales-advice-survive-covid-19-sell-not-sell\/#What_you_can_do_strategically\" >What you can do strategically<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.appjetty.com\/blog\/best-sales-advice-survive-covid-19-sell-not-sell\/#Look_for_BUYERS\" >Look for BUYERS<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.appjetty.com\/blog\/best-sales-advice-survive-covid-19-sell-not-sell\/#Grab_the_Opportunities\" >Grab the Opportunities<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.appjetty.com\/blog\/best-sales-advice-survive-covid-19-sell-not-sell\/#Pitch_when_feels_right\" >Pitch when feels right<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.appjetty.com\/blog\/best-sales-advice-survive-covid-19-sell-not-sell\/#Dont_forget_to_ask_againFollowup\" >Don\u2019t forget to ask again(Followup)<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.appjetty.com\/blog\/best-sales-advice-survive-covid-19-sell-not-sell\/#It_is_difficult_but_its_not_the_END\" >It is difficult but it\u2019s not the END<\/a><\/li><\/ul><\/nav><\/div>\n<p>&nbsp;<\/p>\n<div style=\"text-align: justify;\">\n<p>Once upon a time, the salespeople out on the field who used to drive around, meeting clients, closing deals are now at home, in a dilemma of to sell or not to sell?<\/p>\n<p>When things are different now, businesses can not operate as usual. On the flip side, the best sales advice you might have right now is,\u00a0 of course, yes, this is the perfect time to sell.<\/p>\n<p>But with a different approach.<\/p>\n<p><b>Kindness will make you a winner<\/b><\/p>\n<p>Because people will remember you for it.<\/p>\n<p>The majority of businesses, large and small, at present are stepping up and giving back to society. For example, gyms giving online exercise lessons, celebrities coming online, trying to support people mentally. So, the best way to move forward would be to use this time to support your prospects &amp; clients. Hear them out, and offer help.<\/p>\n<p>Here is how:<\/p>\n<h2><span class=\"ez-toc-section\" id=\"What_you_can_do_strategically\"><\/span><b>What you can do strategically<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>&#8211; Emphasize that businesses are stressed, some slowing down, some picking up the pace because of the current demand trends. However, investing in business continuity will be key.<\/p>\n<p>&#8211; Retain your existing clients. It is crucial to keep them engaged. Go extra miles, and invest in helping them achieve their success.<\/p>\n<p>&#8211; Right now, your business needs new customers on board irrespective of the opportunity cost. Do whatever it takes to turn your prospects into your customers. Offer deferred payments, sell in modules, etc.<\/p>\n<p>&#8211; If you can, diversify your clientele. Telecom, insurance, pharma, media, OTT are having a windfall right now.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Look_for_BUYERS\"><\/span><b>Look for BUYERS<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>With a great salesperson, anything can be sold. But right now, it\u2019s not that time of the year.<\/p>\n<p>There is a major difference between someone who is a buyer and someone who is being sold to. A buyer is someone who is in real need of your product RIGHT NOW to improve their business, quality of life, etc. Focus on that and look for industries heavily impacted in a negative way right now. Then think about how and why you should approach them. After that, look at the data and you will get your answers. If so, they are your buyers.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Grab_the_Opportunities\"><\/span><b>Grab the Opportunities<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Dig your contact list and connect with clients &amp; leads you haven\u2019t touch-based in a while. Just check-in and ask how are they holding up. It is time to listen to them. Right now, they need to know who they can trust. So, offer your help according to their current needs and challenges.<\/p>\n<p>How about a virtual coffee meeting? If they are down in dumps, find a way, brainstorm to provide support.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Pitch_when_feels_right\"><\/span><b>Pitch when feels right<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>You may think it as a bit salesy approach. But if not now, then when? When everything is getting back to a NEW NORMAL and they are working with the same people they have before.<\/p>\n<p>Now is the best time, to help them understand the on-going or upcoming demand of your offerings. If you cannot go by field approach, reach out to them by phone and e-mails. By making sure to not be pushy but sensitive to their fears will get you through. Make them feel that you are there to help them.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Dont_forget_to_ask_againFollowup\"><\/span><b>Don\u2019t forget to ask again(Followup)<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>By that, we don\u2019t mean that you ask them if they are considering you for the buying.<br \/>\nJust casually check-in. Ask how things are going. This way you will be recognized by them &#8212; in a thoughtful way. So, if things start working well for them, they will head in your way. This will also drive a number of referrals your way.<\/p>\n<p>Especially in challenging situations like these, following up with your clients will make them believe that you are thinking of them. That\u2019s how you will connect with them on a more personal level. And it will PAY OFF!<\/p>\n<h2><span class=\"ez-toc-section\" id=\"It_is_difficult_but_its_not_the_END\"><\/span><b>It is difficult but it\u2019s not the END<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Times are different today. But see it as an epic opportunity. It\u2019s time to seize and conquer. After some adjustments, you can make things work. For example, you can streamline all your pending meetings in your <a href=\"https:\/\/www.appjetty.com\/dynamicscrm-quick-maps.htm\" target=\"_blank\" rel=\"noopener noreferrer\">Dynamics CRM Map Integration<\/a> once you get back.<\/p>\n<p>With Quick Maps, Sales Reps can plan their meetings remotely and continue the discussion over calls. To make the teams more productive, managers can monitor the activities of their employees, set goals for the QUARANTINE quarter.<br \/>\nThe team at AppJetty is pulling off this period by supporting its clients, working remotely at full scale. We wish the best for your business and your families during these dark times and beyond.<br \/>\nPlease know that we are here to support you in any way we can. You can reach out to us at <a href=\"mailto:sales@appjetty.com\">sales@appjetty.com<\/a>.<\/p>\n<p><em>All product and company names are trademarks\u2122, registered\u00ae or copyright\u00a9 trademarks of their respective holders. Use of them does not imply any affiliation with or endorsement by them.<\/em><\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>&nbsp; Once upon a time, the salespeople out on the field who used to drive around, meeting clients, closing deals are now at home, in a dilemma of to sell or not to sell? When things are different now, businesses can not operate as usual. On the flip side, the best sales advice you might&hellip; <a class=\"more-link\" href=\"https:\/\/www.appjetty.com\/blog\/best-sales-advice-survive-covid-19-sell-not-sell\/\">Continue reading <span class=\"screen-reader-text\">The Best Sales Advice to Survive COVID-19: To Sell or Not to Sell?<\/span><\/a><\/p>\n","protected":false},"author":6,"featured_media":3390,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_yoast_wpseo_title":"Sales Advice to Survive Uncertain Times: Sell or Pause?","_yoast_wpseo_metadesc":"","_yoast_wpseo_opengraph-title":"","_yoast_wpseo_opengraph-description":"","_yoast_wpseo_opengraph-image":"","_yoast_wpseo_twitter-title":"","_yoast_wpseo_twitter-description":"","_yoast_wpseo_twitter-image":"","inline_featured_image":false,"footnotes":""},"categories":[58],"tags":[],"class_list":["post-3389","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-dynamics-crm","entry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Sales Advice to Survive Uncertain Times: Sell or Pause?<\/title>\n<meta name=\"description\" content=\"&nbsp; 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